Commercial Foundry

01 · THE PROBLEM

MOST BUSINESSES DON’T FAIL BECAUSE THEY BUILD BAD PRODUCTS

They fail because growth depends on the founder for far too long. The founder is still writing the strategy. Still closing the biggest deals. Still introducing every customer. Still explaining the product. Still making every important commercial decision. Eventually the founder becomes the bottleneck. Not because they’re incapable. Because nothing has been built to replace them. Commercial Foundry exists to solve that problem. The goal isn’t to replace founders. The goal is to make great founders scalable.

20+ YEARS COMMERCIAL LEADERSHIP

$16M+ REVENUE BUILT

GLOBAL ENTERPRISE SALES

FOUNDER

REVENUE

CUSTOMERS

DECISIONS

02 · THE OPPORTUNITY

A NEW CATEGORY FOR STRUCTURED COMMERCIAL DECISION MAKING

A NEW CATEGORY FOR STRUCTURED COMMERCIAL DECISION MAKING

EVIDENCE

A common commercial record for growth decisions.

ARCHITECTURE

Repeatable frameworks replacing episodic advice.

SYSTEMS

Scalable commercial systems built for operators and investors.

03 · OUR SOLUTION

A COMMERCIAL OPERATING LAYER FOR HIGH QUALITY GROWTH DECISIONS

A COMMERCIAL OPERATING LAYER FOR HIGH QUALITY GROWTH DECISIONS

Commercial Foundry helps founders turn instinct, experience and hard-won sales knowledge into a system the whole company can use.

COMMERCIAL INPUTS

INTELLIGENCE ENGINE

REPEATABLE COMMERCIAL SYSTEMS

04 · COMMERCIAL ARCHITECTURE INDEX™

A SCORECARD FOR COMMERCIAL READINESS

The index shows where a company is commercially strong, where it is exposed and what needs to be built next.

READINESS LAYERS

POSITIONING CLARITY · 86

REVENUE QUALITY · 74

REPEATABILITY · 68

05 · VENTUREIQ™

INVESTOR LENS FOR COMMERCIAL QUALITY

INVESTOR LENS FOR COMMERCIAL QUALITY

01

SIGNAL QUALITY

02

MARKET EVIDENCE

03

DECISION QUALITY

04

EXECUTION READINESS

DATA

COMMERCIAL MODEL

DECISION OUTPUT

06 · COMMERCIAL INTELLIGENCE ENGINE™

AI APPLIED TO COMMERCIAL STRUCTURE, NOT GENERIC OUTPUT

AI APPLIED TO COMMERCIAL STRUCTURE, NOT GENERIC OUTPUT

The engine turns scattered commercial knowledge into clear recommendations, useful outputs and repeatable founder-grade workflows.

07 · MARKET OPPORTUNITY

COMMERCIAL INTELLIGENCE SITS BETWEEN SOFTWARE, ADVISORY AND CAPITAL

COMMERCIAL INTELLIGENCE SITS BETWEEN SOFTWARE, ADVISORY AND CAPITAL

SOFTWARE

Scalable product economics.

ADVISORY

Decision context and executive trust.

CAPITAL

Investor-grade evidence and comparability.

08 · BUSINESS MODEL

RECURRING SOFTWARE WITH HIGH TRUST COMMERCIAL ADOPTION

RECURRING SOFTWARE WITH HIGH TRUST COMMERCIAL ADOPTION

The model combines platform access, intelligence modules and commercial programmes that help companies scale what currently sits inside the founder’s head.

PLATFORM SUBSCRIPTION

INTELLIGENCE MODULES

COMMERCIAL PROGRAMMES

09 · ROADMAP

A MEASURED PATH FROM MEMORANDUM TO COMMERCIAL SYSTEM

A MEASURED PATH FROM MEMORANDUM TO COMMERCIAL SYSTEM

01 · INDEX VALIDATION

02 · ENGINE BUILD

03 · PARTNER WORKFLOWS

04 · CATEGORY SCALE

10 · WHY NOW

THREE REASONS

THREE REASONS

THREE REASONS

AI HAS CHANGED PRODUCT BUILDING

It hasn’t changed how companies build commercial businesses.

SOFTWARE IS FASTER THAN EVER

But scaling revenue remains largely undocumented.

THE CATEGORY IS OPEN

Commercial Foundry is building the operating system for commercial growth before somebody else does.

11 · INVESTMENT

COMMERCIAL FOUNDRY IS CURRENTLY RAISING £500,000

£500,000

£500,000

£500,000

SEED CAPITAL

Seed capital. Capital will accelerate platform development, proprietary commercial datasets and international distribution while establishing Commercial Foundry as the defining platform for commercial architecture. We are looking for investors who want to help build a category, not simply fund another SaaS business.

35% · PLATFORM DEVELOPMENT

25% · COMMERCIAL INTELLIGENCE DATASET

25% · DISTRIBUTION & PARTNERSHIPS

15% · CATEGORY LEADERSHIP

PORTRAIT

PORTRAIT PLACEHOLDER

12 · FOUNDER

MARK WRIGHT

COMMERCIAL ARCHITECT

Twenty years building commercial engines for global technology companies. Mark has spent more than two decades helping technology businesses build repeatable commercial growth. His experience spans venture-backed SaaS, enterprise software, digital media and AI.

CAREER HIGHLIGHTS

Built Drawbridge UK into a multi-million dollar operation, generating more than $16M in annual revenue.

Co-founded Xinfluence, building one of the world’s largest influencer intelligence platforms with over 140 million creator profiles.

Led international commercial growth across Europe, North America, the Middle East and Asia.

Worked with brands including P&G, Unilever, Vodafone, Coca-Cola and General Mills.

Led commercial strategy for Spafax, turning traditional media thinking into audience-first commercial architecture.

Built Commercial Foundry after seeing the same invisible commercial constraints appear in every growing business.

Commercial Foundry is the product of twenty years of pattern recognition.

Commercial Foundry is the product of twenty years of pattern recognition.

13 · CLOSING STATEMENT

COMMERCIAL FOUNDRY ISN’T ANOTHER CONSULTANCY

It isn’t another AI tool. It is the operating system for commercial growth. Every great company eventually discovers that product isn’t the bottleneck. Commercial architecture is. We’re building the category before the market has given it a name.